January 22nd, 2009
Ghajini’s marketing strategy has started a whole new trend in Bollywood and inspired many.
Yes, it was praised by the Bollywood fraternity and this includes Salman Khan, who wants to do it like Aamir to promote his upcoming film ‘Wanted Dead And Alive’.
For the uninitiated ‘Wanted Dead And Alive’ is a Hindi remake of the hit Tamil film ‘Pokkiri’ that starred Vijay and Asin. The Hindi version stars Salman and Ayesha Takia as the lead pair and is directed by Prabhu Deva
The publicity gimmick of ‘Ghajini’ when the multiplex staffers sported the ‘Ghajini’ hair-cut, Aamir’s interaction with the media, him chopping hair and shaving people’s heads has impressed Salman no end.
He told Boney Kapoor to promote ‘Wanted Dead And Alive’ in a similar unique way and he’s doing the needful.
‘Pokkiri’ was a huge Tamil box office hit and they want the Hindi version to do very well too.
Apparently Aamir was inspired by Salman to get the beefed-up look for Ghajini. And hence he’s following Aamir happily now.
And that’s not the only new thing happening in Sallu bhai’s life. He’s all set to endorse beach fashion in his forthcoming film ‘Wanted Dead & Alive’ too.
Ashley Rebello, who has styled Salman in the film has said, “Salman will be seen wearing neck pieces made from beads, sea shells and everything that is hippie and Goan in the film. The film has been mostly shot in Bangkok… He will wear folded knee length pants and white shirts in the movie. He will also wear a lot of checked shirts and leather jackets which give him that hippie look.”
