Tuesday, January 6, 2009

The Monica Mogre case Files debuts on Zee TV



January 5th, 2009

A show that highlights a study by Assocham, mirroring the anxiety of millions women across the country.

- 53% working women in India fear for their safety.

- Delhi tops the list with 65% followed by 35% in Hyderabad, 28% in Chennai and 26 % in Mumbai.

- Lists recommendations to safeguard interest of women.

Zee TV takes an onus to mirror the anxiety of women who are subjected to ill treatment by the miscreants of society. The channel brings for it’s viewers a show that lays bare the evil intents of the criminals of the society and highlights the contribution of the police force, the crime branch and the homicidal department during these attacks, threats on the society. Monica Mogre case files is the channel’s personification of a brave woman cop who stands in the face of adversity. It is the chase between the killer and the cop that makes the story thrilling and spine tingling as Monica takes great risks and fights all odds to catch the dangerous killers who pose a great threat to the society. It is a weekend show which debuts on 10th January’ 2009, Saturday and Sunday at 8:30pm

Speaking on the launch, Zee TV Business Head Mr. Tarun Mehra said, “Despite spending a vast number of years in a city like Mumbai, which till recently was considered ‘safe’ I have realized that the feeling of safety is relative. The women in the city are a lot more vulnerable to being the center of heinous acts of crime than their male counterparts. With Monica Mogre Case Files, it is our endeavor to make every woman aware of her susceptibility to eminent danger in the face of such evil forces. Along with that we are also suggesting some recommendations for a safer life ahead. We have the indomitable Mahesh Manjrekar essaying the negative lead in the 1st series followed by Jimmy Shergill in the next. In fact we have a solid line up of negative characters to give the required impetus to our storylines.”

The show is being produced by Mr. Yash Patnaik of Beyond Dreams Production. The character of Monica Mogre is being portrayed by Parakh Madan, along with Abhijit Satam who plays the male lead. The Monica Mogre Case Files are a series with every story lasting for about 10-12 episodes.

The channel aims to highlight a lot of similar safety issues that are prevailing in the society. Going through the series/stories one will realize that Monica Mogre is not a blessed alien but a strength that prevails in every ordinary woman.

Monica Morge Case Files replaces Tata Indicom’s Chota Packet Bada Dhamaka.